News Corp publishing revenue nearly cut in half, big cause US ad dollars lost

06 Nov 2012
While the classified advertising figures weren't broken down in the latest quarterly earnings announcement by News Corp, we do know that overall U.S. and Australia advertising dollars declined enough that the publishing division's revenue was not much over half it was this time last year.  An increase in UK advertising revenue just couldn't save it. Here's the release:


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Jim Townsend

Jim Townsend, editorial director and a principal of the AIM Group, is a career journalist, consultant and interactive media pioneer with more than 35 years of experience in news management. Townsend joined the AIM Group in 2001 as an analyst and consultant and became a part-owner in 2003. He is based in Houston. He leads a global team of analysts who report media industry trends in North and South America, Europe, India, Asia, Australia and other countries in the Pacific Rim.