Canadian company targets vehicle classifieds for radio stations

19 Feb 2013

A Canadian automotive classified vendor hopes to make a small dent in a crowded market by going super vertical: it is selling a service to radio stations to offer vehicle listings on their own websites. There’s no connection to a national service. Rather, Dealers on Air, as it’s called, provides a simple standalone template for radio properties to go after local area dealers, in particular those w

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.