Spir Communication appoints new DG

05 Apr 2013
Spir Communication, owners of car and property portals including Top annonces, Logic-Immo, Caradisiac, and la Centrale has appointed Jean-Michel Neyret as Director General. The company describes the appointment as “an expression of Group Spir's determination to reinforce and accelerate its transformation notably in the area of digital”. It's a statement seemingly designed to calm the nerves of sh

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Steve Shipside

Steve Shipside has been a technology and business journalist since 1990. He has written for numerous daily newspapers (Guardian, Times, Telegraph etc.), websites (including the BBC), and TV (he was a presenter for the Blue Chip business program on Sky TV). Over the years he has written just about everything from celebrity chef interviews for Healthy Eating magazine to Spice Girls profiles for French fashion magazine Citizen K. His specialty, however, is communications and marketing, which is a subject that he covered extensively for Wired as well as trade titles Campaign, Ads International, and Revolution. He has also published books on e-marketing (Capstone), presentations (Dorling Kindersley), communicating effectively (DK), and CVs (Dummies guides). He is based in Paris and London and writes news, features, and analysis on the U.K. and French markets for the AIM Group, as well as training French newspaper journalists in the dark arts of social media.