Leboncoin takes aim at LeBitcoin

28 Jun 2013
If you've never heard of LeBitcoin you can be forgiven since few had heard of this niche French free ads service catering to users of the virtual currency. That all changed, however when the classifieds giant Leboncoin sent the young whippersnapper a cease and desist notice about its website. Now the newcomer is enjoying a wave of publicity. The sin of LeBitcoin was not only to have a simila

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Steve Shipside

Steve Shipside has been a technology and business journalist since 1990. He has written for numerous daily newspapers (Guardian, Times, Telegraph etc.), websites (including the BBC), and TV (he was a presenter for the Blue Chip business program on Sky TV). Over the years he has written just about everything from celebrity chef interviews for Healthy Eating magazine to Spice Girls profiles for French fashion magazine Citizen K. His specialty, however, is communications and marketing, which is a subject that he covered extensively for Wired as well as trade titles Campaign, Ads International, and Revolution. He has also published books on e-marketing (Capstone), presentations (Dorling Kindersley), communicating effectively (DK), and CVs (Dummies guides). He is based in Paris and London and writes news, features, and analysis on the U.K. and French markets for the AIM Group, as well as training French newspaper journalists in the dark arts of social media.