Homebuyers use reviews to pick agents

06 Dec 2013
In a recent survey of 2,500 home buyers, ZipRealty found that while only about 30 percent of them turned to general review sites such as Yelp or Angie's List, 62 percent chose their agent based on positive consumer reviews. If an agent gave them excellent service, 65 percent of respondents would post an online review about the agent. Even with a personal recommendation for an agent, 43 percent of


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AIM Group

The AIM Group, formally the Advanced Interactive Media Group LLC, is the world’s leading consultancy in interactive media and classified advertising. We publish Classified Intelligence Report, a continuous advisory service known as “the bible of the classified advertising industry.”