Facebook most accurate job ad network, say Work4, Nielsen
by Sharon Hill
02 Jul 2014Beyond the draw of its 1.3 billion monthly active users, who average 29 minutes every day on its site, Facebook's big pull for recruiters is that it is twice as accurate as any other ad network. That's according to Nielsen, and Ron Yazzetti, strategic accounts director at Work4. The social-focused recruitment services firm is a F
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.