Peter Winter tells Cars.com backstory by Sharon Hill in Automotive 22 Sep 2014 In an impressive Blast of Winter blog post, digital-media pioneer Peter Winter reveals some interesting background tidbits about the birth and growth of Cars.com, and gives AutoTrader.com testimonial. Winter has been a senior executive at Newspaper Association of America (NAA) and Cox Enterprises, founder and owner of AutoTrader.com. "Amid This article is only available to AIM Group clients. Please subscribe now or log in to view. Share autotrader.comblast of wintercars.competer winter Sharon Hill Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.