Groupon self-gifting suggests revenue idea for classified marketplaces by Sharon Hill in Automotive, Marketplace, Real Estate 11 Dec 2014 Groupon, in a clever attempt to generate sales, named today, December 11, as self-gifting day. It’s basically a ploy to get us to spend money on ourselves, along with buying holiday gifts. But it got us to thinking: Wouldn’t it be smart – and surely revenue-producing – if Groupon or any classified publisher or online marketplace set up This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Building AudienceBuilding SalesCraigslistgift registrygrouponSocial Sharon Hill Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.