Cox Auto debuts game-changing MakeMyDeal

20 Jan 2015

We’re going to share a lot of details about Cox Automotive’s MakeMyDeal startup in an upcoming CIR, as this one’s a game changer, for sure.  It would be nice to think that Cox Auto listened to our sage Automotive Advertising Annual report advice about dealer vehicle display pages (VDP), and the paucity of response to third-party-listing-site

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.