GeekWire does job content right

23 Jan 2015

GeekWire is an excellent example of the awesome advantage of building a job-listing platform as an offshoot of a news and information site. Its GeekWork recruitment listings are supported and virally marketed by way of very clever news coverage on GeekWire. Emulating its top-notch marketing would not be impossible for traditional recruitment sites, however.

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.