Marktplaats.nl launches new media campaign, builds online car showroom

26 Mar 2015
Marktplaats.nl came up with a massive media campaign on radio, TV and online featuring its new brand strategy, and is also expanding its focus on new car sales.The new advertising strategy with an ad featuring a man in his fifties who reunites with the vintage motorcycle from his youth shows Marktplaats helping users fulfill their dreams and brings them things that have emotional meaning.I


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Anastasia Gnezditskaia

Anastasia Gnezditskaia has joined AIM Group in 2014 as a writer/analyst covering France, Belgium, the Netherlands and Eastern Europe. A Russian living in Antwerp, Belgium, she has a background working for trade publications covering markets and their regulation. She is educated at Moscow State Lomonosov University (MA in psychology) and Central European University (PhD in public policy). After obtaining her doctoral degree, she taught international political economy at George Washington University in Washington DC where she lived for 10 years. Following this she managed international development projects in Africa at the World Bank, and worked as a journalist covering Congress, federal government agencies and commodity markets, particularly shale gas development in North America.