Russia’s launches big TV campaign

04 Jun 2015

The online b-to-c marketplace, owned by the major Russian media company Rambler&Co, launched a wide-scale TV advertising campaign on Channel One, one of Russia’s largest TV networks. The ads will be broadcast on the channel’s global network, including the CIS and Western markets.

The ad rollout is a timely challenge to the major TV and online campaigns

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Pavel Marceux

Pavel Marceux joined AIM Group in 2014 as a writer focusing on the Russian market. Following his MA at Edinburgh University, he worked in a number of countries, including Turkey and Japan. Pavel has honed his skills and knowledge at several publishing houses and consumer markets research firms. He is an experienced markets analyst, researcher and editor, who values accuracy, professionalism and honesty in his work above all else. His specialist focus is technology, economics and consumer trends. Splitting his lifestyle largely between London and Moscow, Pavel functions on a truly international platform.