Hearst Shkulev Media buys Rugion by Pavel Marceux in Marketplace 08 Jun 2015 Russia’s large publishing house Hearst Shkulev Media (HSM) bought a controlling stake in Rugion, an expansive network of sites across 40 of Russia’s rural regions, including classifieds platforms. The purchase is believed to be worth somewhere in the region of €20 million ($21 million U.S.). HSM was acquired by Hearst Corporation This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Hearst Shkulev MediaRugionrussiaStrategy Pavel Marceux Pavel Marceux joined AIM Group in 2014 as a writer focusing on the Russian market. Following his MA at Edinburgh University, he worked in a number of countries, including Turkey and Japan. Pavel has honed his skills and knowledge at several publishing houses and consumer markets research firms. He is an experienced markets analyst, researcher and editor, who values accuracy, professionalism and honesty in his work above all else. His specialist focus is technology, economics and consumer trends. Splitting his lifestyle largely between London and Moscow, Pavel functions on a truly international platform.