Sensis in digital rebrand

19 Aug 2015
Advertising agency Sensis has launched a new brand campaign aimed at small to medium business, the first since the search company's re-branding earlier this year as a primarily digital player. Sensis, previously wholly-owned by Telstra, was sold off in 2005, with U.S. private equity firm Platinum Equity gaining a 70 percent controlling interest.The new brand campaign, prepared by Ogilvy Melbourn

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The AIM Group, formally the Advanced Interactive Media Group LLC, is the world’s leading consultancy in interactive media and classified advertising. We publish Classified Intelligence Report, a continuous advisory service known as “the bible of the classified advertising industry.”