Kaymu Pakistan joins World Bank initiative

30 Oct 2016

Kaymu.pk, the largest online marketplace in Pakistan co-owned by Berlin-based Rocket Internet, signed up to WomenX, a World Bank initiative, to unleash the entrepreneurial power of women in Pakistan.enclude

The objective of the initiative is to encourage women to sell products through sub-domains on the site.

WomenX provides business education and support services to women entrepreneurs running small and medium sized enterprises in Karachi, Lahore and Peshawar. Enclude Pakistan has been selected by the World Bank as project manager of this project on its behalf in Pakistan. 

The Kaymu/WomenX partnership is part of Kaymu’s gender-neutral, entrepreneurial education program, which assists individuals who want to set online businesses up.

WomenX has a dedicated site in Pakistan, where women learn all about the initiative, and can find an application form (here) to take part.

More than 15,000 micro-sellers have already developed their e-retail stores on Kaymu. One really emerged as an entrepreneurial role model.

Kaymu also operates in Bangladesh, Nepal, Saudi Arabia and Sri Lanka.


Tariq Ahmed Saeedi

Tariq Ahmed Saeedi writes stories on sharing economies in Asia – particularly Japan, Taiwan, Vietnam, Korea, Pakistan, Bangladesh and Iran. He joined the AIM Group in January 2016. Tariq is also a spotter, monitoring global marketplace industry’s updates. He carries more than 15 years of writing experience. Tariq frequently contributes economic/tech news and analysis to a daily The News International and a magazine. He has also written features and interview articles for various other publications and some of his write-ups have been cited for references in reports by the World Bank and archived in Florida Institute of Technology’s library. Tariq has also narrated corporate website content for Audi importer in Pakistan and others. He started his career from a television’s current affairs department in 2003 and later joined the country’s premier news agency Pakistan Press International.