Recruiting Headlines reported today that job aggregator Indeed is getting ready to launch a new product that will allow employers to create their own branded career sites, complete with custom URLs.

These sites are not the same as company pages on Indeed. Rather they are pre-populated career sites that Indeed is building independently, and which a company can then “claim.”

Take a look at this one for Pepsi — it has job listings, but no custom branding yet.

Recruiting Headlines calls Indeed’s new product a smart move that tightens the relationship with Indeed’s client base.

Most companies don’t have a clue how to build a proper career site, so those without one (most likely smaller firms) should find this offering to be quite attractive.

It’s not clear whether the new product is still just a concept, a beta, or has quietly launched already. We’ll follow up and let you know.

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