Taobao launches fashion site for children

20 May 2017

Taobao, China’s largest b-to-c and b-to-b e-commerce site, launched a new site dedicated to children’s fashion. The site is called “Taobao Qin Baobei,” which translates somewhat cloyingly as Taobao Dear Darlings.

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Tom Marling

Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.