Bitauto rolls out VR test drive at annual auto sale

08 Jun 2017
Bitauto (NYSE:BITA), China’s leading automotive transaction platform, has launched its fourth, annual “6.6” sale event. As usual, it is being utilized as a showcase for the company’s newest innovations, with this year's event raising the possibility of a broad-based rollout of VR capabilities on the platform in the near future.

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Tom Marling

Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.