Deb Liu appointed VP of Facebook Marketplace

17 Sep 2017

Deb Liu, the Facebook exec who had been running the company’s Marketplace classified app, has been promoted. She is now formally the VP of Marketplace.

Liu had previously been in charge of Facebook Platform, which supports login tools for third-party apps, app analytics, account recovery and social plug-ins. Taking Liu’s place at Platform is Eddie O’Neil, a six-year Facebook veteran who previously was a director of product management at the company.

Deb Liu, appointed VP of Facebook Marketplace

As Marketplace continues to expand – adding Daily Deals in August and soon, new functionality for cars and real estate – the company clearly needed a full-time dedicated executive in charge.

Liu fits the bill. She has been at Facebook for eight years – a near-record in the fast-moving Silicon Valley start-up scene – and previously held stints at PayPal and EBay.

At Facebook, she also ran the Facebook Credits game currency program and was a director of platform monetization.

Buzzfeed ran a long profile of Liu in 2014. And here’s Liu’s keynote at Facebook F8 from 2016.

Liu is also a board member at Intuit.


Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.