A first in India: a niche marketplace for cows

22 Sep 2017
The government of Rajasthan, a state in India’s north-east, announced plans to set up and run an online classifieds platform for trading livestock. Incidentally, the state government of Rajasthan is the only state with a dedicated ministry for cow management! 


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Radhika Sachdev

Radhika Sachdev is a journalist who has held senior editorial positions with major Indian newspaper banners. She has over 20 years of experience in the profession, covering Advertising, Marketing, Media, Education, HR, Real Estate and Environment beats. She is also a partner and chief content developer for Write Solutions, a boutique content house she founded eight years ago, signifying her diversification from journalism to copywriting and media consultancy.