Taobao doubles down on rental model

28 Sep 2017

Alibaba’s c-to-c and SME-to-c transaction platform Taobao (淘宝), and its sister app, the mobile used goods transaction platform Xianyu (闲鱼), are offering Chinese consumers even more flexible ways to acquire used and new goods. 

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Tom Marling

Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.