Goodlord lays off 38 employees

13 Jan 2018

British proptech platform Goodlord.co has laid off 38 employees. It has also been reported that the company’s CEO Richard White is due to announce his departure in the near future.

According to TechCrunch, Goodlord declined to comment on the CEO’s rumored departure. Currently, White’s LinkedIn profile lists him as head of the company. It also states that Goodlord is “looking for amazing people to join our mission.”

Goodlord laid off almost 30 percent of its team, 38 people, earlier this month. In a statement, the company said it was, “putting more focus on bringing out new features and automation functionality to the platform.” As a result of the “increased emphasis on product and technology we … reduced the number of employees from 134 to 96.”

Goodlord provides software to digitize and streamline renting, including a secure payment platform, deal flow trackers, contract templates, and e-signatures. Agents can customize their tools to create a branded experience.

The company has raised £9.2 million ($12.6 million U.S.) funding. (Source: Crunchbase.). The latest came in a £7.2 million ($9.9 million U.S.) Series A in March 2017 led by Global Founders Capital.

Goodlord’s site says it will launch new features soon.  These include products to automate rent collection, check tenants’ rental history and track bill payments.

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Cila Warncke

Cila joined AIM Group in 2014 as writer/analyst for Spain. An Anglo-American living in Ibiza, she brings extensive international writing and consulting experience to the role. Educated at University of Pennsylvania (BA) and Glasgow University (MLitt), she has worked for wide range of consumer and B2B publications and companies in Europe and the USA, writing on topics ranging from marketing to travel to music to ultra-marathoning. She uses her writing, research and analytical skills to help clients tell their stories, grow their business, reach new audiences, build loyalty and exploit new media channels. Cila is also an award-winning essayist, creative writer and founder of Creative Writing Ibiza.