The promotion includes products from the Fashion, Children’s Clothing, Bikes, Footwear as well as Home and Garden categories. It starts every Friday at 12:00 and lasts until the end of Sunday. Free delivery is included for items priced from 40 zlotys ($ 11.8 U.S.); or 50 zlotys ($14.7 U.S.) for the Home and Garden category.
Allegro users will be able to take advantage of the free delivery until the end of April for all categories excluding Home and Garden, where the promotion ends on April 15.
The free-delivery promotion aims to encourage users to make use of Allegro.pl’s new partnership with Polish Post, offering delivery to more than 7,000 pick-up points, including post offices, Orlen gas stations, Ruch newspapers kiosks and salons, Żabka and Freshmarket chain stores.
Allegro received a massive 236 million visits to its desktop and mobile websites in February, according to SimilarWeb. The site is owned by private equity firms Cinven, Permira and Mid Europe; who bought it from Naspers. The AIM Group reported on the acquisition in October 2016.