Just two years after its launch, Turkey’s first on-demand services marketplace Faydabul.com is already operating in five of the country’s biggest cities. It’s active in 12 markets and 47 categories. 

The site was launched in March 2016, as a marketplace where customers could request services at a set budget. The site then matches them with one of its registered service providers. In terms of real estate and second-hand autos — two of the site’s popular categories — this means matching customers with agents and dealers. Rental cars are another popular category. 

Faydabul.com secured a $1 million U.S. investment last year — which it’s since used to expand operations and hire more staff. The business currently employs nine people but hopes to push this number to 15 in the coming year. 

The site is free to use for most users. It charges real estate agents and car dealers a fee of between 1 and 10 TL (0.22 cents and $2.23 U.S.) for leads, depending on the scale of the service request. It claims to have responded to “tens of thousands” of requests since its launch.

Other Turkish players in this field are the Emlakcep app, which launched its on-demand website at the beginning of the year; and Bulur.com, which was launched in 2017 and operates in the used-auto market. 









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