Funda.nl uses big data to personalize user journey

12 Jul 2018
The Netherlands' leading property vertical Funda.nl has deployed big data analytics to personalize its user experience. The site, which is owned by real estate agent association NVM, was criticized for focusing primarily on estate agents and resisting innovation.
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Anastasia Gnezditskaia

Anastasia Gnezditskaia is a writer / analyst covering France, Benelux and Morocco. Based in Antwerp, Belgium, she has a background working for trade publications covering markets and their regulation in Washington, D.C., where she lived for 10 years. Following this she managed international development projects in Africa at the World Bank, and worked as a journalist covering Congress, federal government agencies and financial markets, including energy futures.