Japanese Lifull Co. Ltd. (TSE: 2120) is set to roll out a 3D model house feature what will let users take virtual tours of model houses. The company owns real estate major Lifull Home’s (at Homes.co.jp), aggregator Trovit, and digital classifieds group Mitula.

According to the company’s earnings presentation, the new feature will be rolled out during August.

The group already introduced an app that lets apartment-seekers conduct online tours last year. The app also lets them conduct video conference calls with estate agents and owners (we reported on the launch here).

This latest service uses Matterport 3D realty capture software developed by Matterport Inc..

All of Japan’s major property sites, like Suumo.jp, Nomu.com and Realestate.co.jp, offer virtual reality listings.

Lifull’s core business Home’s has 6.7 million property listings, as of June. It has more than 27,000 clients with average revenue per agent coming in at 83,000 yen ($744 U.S.) for Q2.

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