A half-billion dollar bet on LetGo vs. CraigsList by Brian Blum in Marketplace 08 Aug 2018 LetGo has received a big infusion of cash in its ongoing battle to beat Craigslist as the leading horizontal classified product in the U.S. This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Alec OxenfordCraigslistfacebook marketplaceLetgonaspersOfferUp Brian Blum Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.