JD.com’s PaiPai surges during Singles’ Day by Tom Marling in Marketplace 05 Dec 2018 Google-backed e-commerce giant JD.com’s c-to-b-to-c used goods platform PaiPai saw sales surge during its Singles' Day promotion. The site's used goods general manager Wang Yongliang 王永良 confirmed that sales for the promotional period (November 1-11) were up 254 percent over 2017.This article is only available to AIM Group clients. Please subscribe now or log in to view. Share googleJD.comPaipaiWang Yongliang Tom Marling Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.