BeauStyle achieves Instagram success
12 Dec 2018
BeauStyle allows customers to connect with and book appointments with freelance hairdressers. The app has more than 10,000 registered hairstylists — one even has 15,000 Instagram followers, according to a news statement.
The app is owned and operated by Tokyo-based ReJob Inc. that has been providing recruitment services to the personal care industry since Nov. 2009. The company’s other businesses include a beauty and healthcare jobs-matching site Relax-Job and nursing care jobs vertical Relax-Job.com/Kaigo.
BeauStyle faces direct competition from two job sites that focus on the fashion industry: Leverages Inc.‘s Fassione.com and Persol Career Inc.‘s Crede.co.jp. Leverages is enhancing its focus on the nursing care industry and has set up a new company called Leverages Medical Care Inc. to operate nursing recruitment sites.