It lists 300, 000 vehicles from 900 dealer groups. Some of them were recently invited to enter into a silent partnership with the site. “We approached selected groups and dealerships — not only Volkswagen brand dealerships,” CEO Markus Kröger (LinkedIn profile) told Kfz-Betrieb.
That said, Kfz-Betrieb only managed to confirm partnerships with several big VW dealerships. Though the publication claims to know the names of these businesses, it did not disclose them. The article quotes an anonymous source who claims that a few Mercedes dealerships are also in on the deal.
Daimler, the manufacturer of Mercedes-Benz vehicles, bought a 20 percent stake in HeyCar operator Mobility Trader Holding GmbH in September. Kröger said the deal is still pending approval from local competition authorities.