PaiPai upgrades, launches quality institute

10 Jan 2019
Google-backed e-commerce giant’s c-to-b-to-c used goods platform PaiPai has undergone an image overhaul, unveiling a shorter name, along with a new logo, slogan and business focus. The new PaiPai slogan emphasizes the platform's connections to, while its official name has been shortened from "PaiPai Used Goods" to just PaiPai.
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Tom Marling

Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.