launches marketing tools for landlords

12 Feb 2019
China’s, a rental property listings platform backed by fintech giant Ant Financial, has launched a new product that help small and medium-scale landlords to create mini-programs to market their business. ZuGuangGuang markets itself has a one-stop interface through which landlords can create mini-program-based digital storefronts for marketing their rental properties, and cites seamless integration with listings channels like Alibaba’s Xianyu used goods marketplace, as well as horizontals and...

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Tom Marling

Tom is a PhD candidate in Chinese History at Hong Kong Baptist University, and former PR consultant in Mainland China. He joined the AIM Group in 2016 as a writer/analyst.