Ouest France Multimedia Group’s real estate vertical OuestFrance-Immo has just launched a property price estimation tool.

This tool relies on information from multiple sources, including the data it collects in a property’s catchment area. The entire process is completed in 4 steps and 2 minutes.

The price range it gives is based on a comparison of similar properties for sale in all municipalities, the property’s specifications, market competition, and the duration or age of listings.

Ultimately, the tool was launched to send more quality leads to real estate agents.

OuestFrance-Immo had 3 million total visits in February, according to SimilarWeb. It is France’s fifth most popular property site and has been adding a number of value-added services in recent months. These include a moving service which helps customers cancel subscriptions, find a moving company and source boxes.

Ouest France Multimedia also owns a job and used-vehicles verticals. It’s a subsidiary of regional newspaper group Sipa-Ouest-France.


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