Leading Japanese income-producing property vertical RakuMachi.jp has released a merchant app to support the sales activities of real estate companies.

The app helps realtors make direct contact with customers in real-time. Property photos and details can also be updated using the app while message templates help agents quickly reply to frequently asked questions. Attachments can be saved for future reference.

Real estate firm First Logic Inc. (TSE: 6037) launched RakuMachi in 2006 to meet the special needs of investors looking for profitable land and apartments. It currently lists around 73,000 investment properties.

Start-ups ReThink TokyoJikaPro, and PropertyAccess also deal in income-generating properties. Although they pose competition to RakuMachi, its real competitors are Suumo.jp and Lifull Homes, with their special category listings.

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