DirectlyApply, a recruitment search engine that offers recruiter-free, direct application job postings, has launched a small, targeted job site to generate recruitment traffic.

The new product, DirectlyApply’s publisher network, brings together an exclusive talent pool with both passive and active job seekers.

Co-founder Will Capper, in a LinkedIn post, claimed that this service is the first of its kind, allowing any website, blog or forum to post highly targeted job adverts using just one line of code.

One of the aims of the publishing network is to reach passive jobseekers, who are often difficult to target, in a cost-effective way.

On its first day, 12 publishers signed up from a range of niche employment areas, including software engineering, design, product reviews and lifestyle sites. One company, html2jade.org, directed over 50 JavaScript engineers to the platform and onto hiring managers.

DirectlyApply lists vacancies from job sites, portals and career websites and filters the results to provide a relevant list of up-to-date opportunities from employers that are actively hiring. This means that candidates avoid anonymous job adverts, fake posts, sponsored results and recruiters.

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