Auto1.com, one of Europe’s fastest-growing used car dealers, has expanded its product portfolio with a new app that focuses on vehicle marketing, the company said on Monday.
The app, called EVA, is aimed at car dealers who can use it to market or remarket vehicles. Auto1 says EVA offers high data quality and direct access to the Europe-wide b-to-b vehicle trade. It is currently available in Germany, France, Austria, Italy, Spain, Portugal, Poland, Sweden, Belgium and the Netherlands.
The app was programmed based on feedback from partner dealers who can register vehicles on their smartphones or via a browser. The b-to-b marketing process kicks off after a few clicks, making vehicles available to 60,000 partner dealers in Europe.
Auto1 promises the process to register a vehicle via its app is particularly user-friendly and can be completed in less than 15 minutes.
“With the Auto1 EVA app, we are setting a new standard in vehicle digitization,” said Jost Dieckhaus, vice president remarketing Europe at Auto1 Group. “Auto1 EVA accelerates and digitizes the marketing process. This leads to significantly faster marketing, shorter downtimes and higher yields or residual values, as we market throughout Europe.”
Founded in 2012, Auto1 is one of the highest-valued startups in Europe. In 2019, the company grew revenue by 21% year-on-year to €3.5 billion ($4.1 million U.S.). Last month, the company announced it had raised $300 million U.S. from investors.