The Malaysian branch of Mercedes-Benz has launched an online marketplace for both new and used cars.

Customers can use this feature to instantly search for stock availability, calculate financing option and directly request a quote from their preferred dealer.

“2020 placed great demands on us as a society. Despite the challenges, the situation also presented us with an opportunity to be more resilient and agile in this new technology-led environment. While the safety and of our customers is our top priority, we explore innovative ways to optimise our offerings,” said Claus Weidner, Mercedes-Benz Malaysia’s president and CEO.

According to the automotive brand, this new virtual showroom serves as an avenue to engage with all existing and future customers to browse and begin their order process at the comfort of their homes. Interested customers will be informed on its stock availability within the search criteria at the selected dealership.

“From dealerships with luxurious brand presence to digital launches and virtual showroom — it is all now easily accessible from anywhere. This new and improved presence is meant to simplify processes and enhance our brand experience by leveraging data and technology in this era,” concluded Michael Jopp, Mercedes-Benz Malaysia’s vice president of Sales and Marketing.

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