In Poland, OLX Group-owned real estate vertical Otodom.pl has launched a more diversified offer for listing and promoting properties by real estates agents.

The packages – called For Start, Optimal, and Premium – offer up to 10 listings per 30 days. Their prices vary from PLN279 ($70 U.S.) to PLN 349 ($88 U.S.).

The difference between the packages lies in the number of the listing bump-ups (from 1 to 3 per package), as well as the discount value for listing promotion and additional services (e.g. virtual renovation service or preparing virtual tours for buyers).

Additionally, the two higher packages let real estate agents include their logo on the listing page (Optimum) and also on the search result list (Premium).

Otodom is the dominant real estate vertical in Poland. Its primary competitors are NNV’s Nieruchomosci-Online.pl and Morizon.pl, which was acquired by Ringier Axel Springer last year.

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