Turkey-based real estate marketplace Emlakjet.com has appointed Mehmet Ozer head of its IBuying operations, according to a LinkedIn post.

Mehmet Ozer

“As of November 2021, I stepped into the digital world and the real estate industry by starting my role as head of JetSat operations, an IBuying model at ILab Ventures. I believe I will have many opportunities to learn in the industry and pass on my experiences,” Ozer said in the hiring post.

Emlakjet.com was founded in 2006 and acquired by ILab Ventures in 2014. It forayed into IBuying with the brand JetSet earlier last year. ILab also owns auto classifieds Arabam.com and recruitment site Kariyer.net.

While direct competitors Zingat.com and HepsiEmlak.com (formerly Hurriyetemlak.com) and horizontal Sahibinden.com are all using tools to scale up operation in real estate sector, Emlakjet has chosen a distinct and asset-heavy path of IBuying to distinguish itself.

Ozer (LinkedIn profile) assumed his new responsibility of supervising the new business after serving as sales director and head of trade marketing at ABC Deterjan for 13 years. Overall, he has almost 20 years of working experience.

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