Pakistan-based recruitment marketplace Rozee.pk has announced the rollout of its new health insurance offering for salaried employees.

Mobile-delivered health and insurance provider BIMA collaborated with Rozee.pk to launch its first direct-to-consumer insurance product, reported DailyTimes.

“The partnership of Rozee.pk with BIMA will pave the way for greater insurance penetration in Pakistan. Inclusion focused healthcare products have been designed for the salaried professionals to address specific healthcare needs at affordable rates using convenient channels,” said Shahid Kazi, CEO of Rozee.pk.

Naseeb Networks, which also runs employment marketplace Mihnati.com in Saudi Arabia, owns Rozee.pk. Vostok New Ventures (formerly Vostok Nafta) held 27.3% stake in Naseeb Networks as of the end of last year.

Other popular job sites in Pakistan, in terms of traffic, include Jobz.pk and pk.indeed.com. However, Rozee.pk enjoys an advantage over its competitors because of its wide range of recruitment services used by 10,000 companies and 5 million job-seekers, and its ability to process more than 1.5 million job applications every month.

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