Barcelona-based rental-services proptech firm Zazume has appointed Víctor Valles (LinkedIn profile) as head of growth. Before joining Zazume, Valles was growth manager at Fever, which sells event tickets online. Prior to that, he was growth lead at WiBLE Spain, a car-sharing joint venture between oil company Repsol and car manufacturer KIA. He has also worked at Spanish ride-sharing company Cabify in a variety of roles, including as global growth manager for corporate clients. Valles has a degree in public relations, advertising and applied communication from the University of Valladolid, in addition to a master’s in media and communication science from Ilmenau Technical University in Germany.

Zazume’s software-as-a-service platform provides end-to-end rental management software that it says simplifies the letting process for both landlords and tenants, making for “frictionless” renting. According to the company, it replaces “manual with digital processes [to] optimize the tenant’s journey from search to living … [transforming] apartments into serviced homes” with a “360 home experience tool” that provides tenants with a “seamless onboarding journey.”

It also offers a marketplace of more than 50 services (utilities, insurance, internet etc.), in addition to a facility-management platform for such tasks as cleaning and maintenance. In April, it struck a deal with two insurance companies to protect its customers with coverage for unpaid rent. The platform is intended to appeal to a range of residential landlords, ranging from family offices and coliving providers to single-property landlords.

According to Zazume, it is aiming to create an ecosystem that streamlines tenant scoring, rent guarantee insurance and deposit financing, in addition to utility management and in-home services. The company closed a €2.5 million ($2.6 million U.S.) funding round in January this year.

Zazume was co-founded in 2020 by CEO Jeroen Merchiers (LinkedIn profile), a former managing director of Europe, the Middle East and Africa for Airbnb. In an interview conducted earlier this year, he asserted that the property rental market in was “broken … renting an apartment with a long-term contract, a deposit, commission etc.”

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