U.K.-based real estate CRM provider Alto has started using AI to streamline communication with prospective renters using their preferred channel, such as WhatsApp or email.

Like Zoopla, Alto is part of Houseful, a subsidiary of London-based ZPG.

Alto said Bridge AI automatically identifies qualified applicants and schedules viewings for them. Its software uses tailored questions about income and whether the applicant has pets, to assess their suitability for a specific property.

All communication is personalised, and questions can be tailored to each agency’s requirements, it maintains. If an applicant has questions, Bridge AI can answer them using the property details on Alto. If any information is unavailable, the tool contacts the applicants to get additional details.

“Without a doubt, AI provides wide-ranging opportunities for agents to drive efficiencies in their day-to-day working lives,” said Alto COO Riccardo Iannucci-Dawson.

“Bridge AI offers estate agencies the capability to manage applicant inquiries until property viewings,” said Bridge AI founder and chief executive Laith Bani Slamh.

“This allows agents to focus on viewings the next morning, eliminating the need to spend hours screening applicants or attempting to contact them.”

In October, Alto released an update for its core product. This included an ‘add a property’ function that uses HomeTrack data to automatically pre-populate information, including valuation estimates.

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