by Shannon Kinney | May 16, 2010 | Uncategorized
TORONTO -- In an information-packed presentation, Peter Kvarnstrom shared his philosophies about effective techniques for advertising sales. "You need to treat sales as a profession, not just a job," he advised attendees at the Canadian Newspaper A... Join now to...
by Shannon Kinney | Mar 25, 2010 | Marketplaces
Media companies understand that to help transition their traditional media companies into the future, one of the ways to combat revenue erosion is to target a wider array of advertisers on their Web properties. And, one of the easiest ways to do that... Join now to...
by Shannon Kinney | Mar 5, 2010 | Uncategorized
The second day of the SNA/SNPA show proved just as interesting as the first with some dynamic sessions on the top 10 ways to grow classified revenue, mobile e-readers and other new revenue opportunities, and new opportunities in political advertising... Join now to...
by Shannon Kinney | Mar 4, 2010 | Uncategorized
A very energized crowd is circulating at the Strategic Revenue Summit hosted by SNA/SNPA in Orlando Florida this week, and is also proving that what’s old is new again. The conference schedule is heavily weighted toward best practices and ideas that ... Join now to...
by Shannon Kinney | Jan 14, 2010 | Uncategorized
I get asked a lot about Twitter, and why businesses should use it... Many people believe it is a potential "waste of time" and that it has little use as a tool to actually generate sales, revenue and/or new business. I always share that it h... Join now to access the...
