Online marketplace Wallapop has almost nine million monthly users, and is one of the top five free apps in Spain (just behind Instagram, Facebook Messenger and WhatsApp). The secret? Great design, according to StoreMaven, an app optimization company that has published a detailed, app store optimization case study of its work for Wallapop. StoreMaven worked with Wallapop to improve its install conversion rates (CVR). It succeeded...
Swedish accelerator Saltside Technologies has officially shut down its site Efritin.com in Nigeria after nine months of winding the physical operations of the stuff site down, owing to the economic recession and high cost of data in the country.
Although the share of e-commerce in total retail sales is still low in Turkey, lots are happening in the niche called m-commerce. For instance, Turkey just got its first mobile-only marketplace for designer items. The Android and IOS app is called Vitrinova.
Allegro.pl, Poland’s largest marketplace for new and used goods, launched evening courier delivery in cooperation with DHL Parcel, a German logistics company.
Do It For Me (DIFM) is OLX's paid service for busy or inexperienced users, which enables them to hand over the tasks of listing, phoning, negotiating, selling and delivering their pre-owned vehicles to so-called OLX Sales Champs. The service is up and running in Nigeria and Kenya, and in both the service is gaining traction.
Saltside Technologies’ Ghana-based stuff site Tonaton.com, announced it had subscribed its 1,000th paying member – a major milestone in the life of the 4-year-old West African start-up.
Sahibinden.com, the biggest classifieds site in Turkey on several measures, and one of the biggest general classified websites in Europe, rolled out a new ad campaign aimed at registered members.
Hellomarket, sometimes referred to as South Korea’s Craigslist, partnered with AutoUp, a specialist in used-car data, to fight pre-transaction fraud by giving comprehensive vehicle information to prospective buyers. Hellomarket has an impressive 70 million listings on the platform. Seoul-based AutoUp was established in 2016 and employs eight people.
Mobile is where the growth is for many of the horizontal and vertical classifieds we report on. Operators of these sites have a big need to understand their particular mobile markets and the major trends shaping them.
5Miles, one of the second-tier stuff apps in the U.S., announced a partnership with CyberMiles, a new foundational blockchain designed and optimized for commercial apps.