Marketplace


Wallapop’s success linked to its design

Wallapop’s success linked to its design

Online marketplace Wallapop has almost nine million monthly users, and is one of the top five free apps in Spain (just behind Instagram, Facebook Messenger and WhatsApp). The secret? Great design, according to StoreMaven, an app optimization company that has published a detailed, app store optimization case study of its work for Wallapop. StoreMaven worked with Wallapop to improve its install conversion rates (CVR). It succeeded...

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Saltside closes stuff site Efritin in Nigeria

Saltside closes stuff site Efritin in Nigeria

Swedish accelerator Saltside Technologies has officially shut down its site Efritin.com in Nigeria after nine months of winding the physical operations of the stuff site down, owing to the economic recession and high cost of data in the country.


Do-it-for-me service popular in Kenya, Nigeria

Do-it-for-me service popular in Kenya, Nigeria

Do It For Me (DIFM) is OLX's paid service for busy or inexperienced users, which enables them to hand over the tasks of listing, phoning, negotiating, selling and delivering their pre-owned vehicles to so-called OLX Sales Champs. The service is up and running in Nigeria and Kenya, and in both the service is gaining traction.


Hellomarket partners with used-car data specialist

Hellomarket partners with used-car data specialist

Hellomarket, sometimes referred to as South Korea’s Craigslist, partnered with AutoUp, a specialist in used-car data, to fight pre-transaction fraud by giving comprehensive vehicle information to prospective buyers. Hellomarket has an impressive 70 million listings on the platform. Seoul-based AutoUp was established in 2016 and employs eight people. 



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