Tag: Australia


Australian classified ad spend up 15 percent

Australian classified ad spend up 15 percent

In Australia, classified advertising spends increased 15 percent last year, contributing $1.5 billion AUD to the country’s total digital advertising spend of $7.9 billion, according to a report released by Interactive Advertising Bureau (IAB) Australia and PricewaterhouseCoopers (PwC).


Amazon’s surprise Australian launch

Amazon’s surprise Australian launch

At least Amazon (Nasdaq: AMZN) can say it’s Australian launch managed the element of surprise. It’s local site went live a little after midnight on Tuesday, after analysts speculated just last week that it might not materialize until 2018.

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