Tag: autochannel


Cobalt gives dealers video capability for free

Cobalt gives dealers video capability for free

Automotive marketing services vendor Cobalt has upgraded its 8,000 dealers to a new video vehicle merchandising solution. The upgrade is free and Cobalt says it will provide the service free through May 31. The aim is to “prove” that video generates the sales results they need to make it a permanent part of their website merchandising strategy.

So far, Cobalt reports that