Vostok New Ventures held a capital market day in Sweden on June 9. The two Avito founders moderated the event. Among the speakers were Michael Lahyani and Henrik Persson. The entire event is available on YouTube (duration: 4 hours). We tell you where to scroll to for the juiciest bits on classifieds.
A district court in Stockholm which handles competition cases today prohibited Swedbank, owner of Fastighetsbyrån, the biggest real estate chain in Sweden, from buying the second biggest real estate chain called Svensk Fastighetsförmedling.
We do not yet know whether the decision will be appealed in a higher court, but if the ruling stands, the dominating real estate site Hemnet.se will not fal
Summer is over in Sweden, but not the marketing war between Hemnet and Schibsted-owned Blocket.
The latest round in this battle is a huge advertising campaign launched by Blocket. This time, Blocket starts its nationwide campaign with television, and supports it with billboards, print and online. The main message: "Blocket is the new real estate site of Sweden".
Blocket's media plan was conc
Konkurrensverket, the Swedish Competition Authority (anti-trust authority), has turned to the court to prevent the purchase of Svensk Fastighetsförmedling by Swedbank.
Svensk Fastighetsförmedling owns 25 percent of Hemnet, Sweden's leading real estate site. Swedbank already owns Fastighetsbyrån, which holds 25 percent of Hemnet
Traffic-wise last week was a great one for Swedish real estate portal Hemnet.se. According to the reputable KIA Index, Hemnet's traffic climbed 32.8 percent on a week-to-week basis to 1.5 million unique visitors. (Look at the chart of weekly change...takes 3 seconds to load).
One reason for the jump in traf
To advertise a property has always been free on Sweden's leading real estate portal Hemnet.se. But, from July 1 Hemnet.se will charge property sellers an "administration fee" of 600 Swedish Krona ($94 U.S.) for listing an ad on the site.
Hemnet.se, which is owned by real estate organizations in Sweden, will charge sellers directly, but ads may only be listed by estate agents.
"We think it is
If 2008 was the year of the new challengers on the Swedish property classified market, 2009 could be the year of the elephants.