Tag: hemnet


Erik Segerborg, CEO of Hemnet in Sweden (photo from his LinkedIn page with thanks)

Why did Erik Segerborg leave Avito?

To find Erik Segerborg heading up strategy and marketing at the Swedish classified site Hemnet came as a surprise to many who have followed his successes as an Avito manager. He first arrived in Russia in 2013. But, why did he come back to Sweden? We asked him.  


Erik Segerborg,

Hemnet gets brand new management team

General Atlantic and Merro, the new owners of Hemnet.se, Sweden's leading real estate vertical, gave the platform an entirely new management team. Cecilia Beck-Friis was appointed as CEO of Hemnet early in September and started in her new position on October 1. 



Vostok New Ventures calls Opensooq the new Avito

Fifty-one percent of the net asset value (NAV) of Vostok New Ventures is contributed by Avito. But, in the Swedish run investment company, there are several other classified companies. Of course, the dream is that there might be a "new Avito" among them. Now, Vostok New Ventures might have identified the "new Avito".


Agents offered chance to buy up to 18% of Hemnet

Agents offered chance to buy up to 18% of Hemnet

About 30 of the biggest real estate brokerages in Sweden have been given the chance to buy shares in Hemnet at the same price as General Atlantic (GA), and the investor group Merro Partners (Henrik Persson, Pierre Siri, Vostok New Ventures, among others) bought Hemnet shares back in December.

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Hakan Erixon, chairman of the new board of Hemnet (photo from his LinkedIn profile with thanks)

Hemnet board meetings to be held in London?

Everyone keeping an eye on our industry news feed, has followed the trials and tribulations of the Hemnet sale in the past year. Now, the deal is in the bag, the new owners have taken over, and the company has a new board of directors. Who is on the new board of Hemnet?

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